The Premium Dive Insider

Selling the best gear
because I live the sport.

International Sales Manager EMEA at TUSA. Divemaster. Ten years inside the premium scuba industry — and still diving.

Sander — Divemaster in TUSA gear
Who I am

I help the scuba diving world gear up better — as a seller who actually dives, and a diver who understands the business.

Most people in this industry are one thing: a salesperson, a diver, or a pundit. I sit where all three meet. That's where the real perspective is — and it's not something you can fake.

What I do

Three roles, one perspective

I wear three hats — and each one makes the others sharper.

01

Premium Sales — TUSA EMEA

Ten years at TUSA / Tabata Europe, building the premium scuba market across Europe, the Middle East and Africa. Japanese precision, no compromise.

02

Divemaster

PADI & SSI Divemaster and PADI Master Scuba Diver with a stack of specialties. Not a marketing diver — a real one, in the water.

03

Industry Insider

I founded Aqua Fun Bonaire — a dive & snorkel operation that still runs today. I know both sides of the counter, and what actually works in the dive business.

The proof

Credentials that earn trust

10 yrs

At TUSA / Tabata Europe — and staying.

1500+

Logged dives. A diving professional since 2017.

PADI · SSI

Divemaster, plus PADI Master Scuba Diver with many specialties.

Founder

Built Aqua Fun Bonaire — sold after 3 years, still running today.

Sander diving with a fellow diver on Bonaire
On the Road with TUSA

The best meetings happen underwater

I travel across EMEA to advise TUSA Authorized Resellers — and whenever I can, I dive with them. Different countries, different cultures, the same quiet moment when you drop below the surface together. That's where real connection is built, and where I learn what the market truly needs.

The brand I represent
Quality you can feel — Japanese precision since 1952.
TUSA is one of diving's original equipment makers, founded by Kazuo Tabata in Tokyo in 1952 — from a single handmade mask to a global brand with ISO-certified design and engineering in Japan and Taiwan, and offices across Japan, Taiwan, Australia, the Netherlands and the United States. Seven decades of craftsmanship, and I'm proud to bring it to divers and Authorized Resellers across EMEA.
Connect

Let's talk dive — and business

Resellers, dive professionals, and anyone who loves the sport: follow along or reach out.